Ewise – English homepage
Brands that stay relevant ask deeper questions. Ewise helps organizations with storytelling, strategy & branding, LinkedIn and AI tools. Book a free intro meeting.
תוכן העמוד
Brands that stay
relevant ask
deeper questions
- Storytelling
- Strategy & branding
- AI tools
This is how we keep
brands relevant
Storytelling,
messaging & copywriting
We distill the story behind your brand into sharp, clear messaging that tells the world who you are today, what sets you apart, and why it matters.
Strategy
& branding
Smart, flexible strategy built for a market that's always changing. From the big picture to rethinking every touchpoint between your brand and people (and yes, even bots).
AI marketing
tools
Smart, AI-powered marketing infrastructure that's simple to run and tailored to your brand. It keeps working for you long after the project ends.
LinkedIn strategy
& management
We take the lead on your brand's LinkedIn presence, from the company page to getting leaders and employees involved, expanding your reach and influence at home and abroad.
How deep would you like us to go?
Every brand has different needs.
Full management
With you from strategy to execution. We manage the entire project through to the final outcome.
Close partnership
Your team leads, and we work alongside you at every decision point, helping you stay true to the strategy.
AI tools & infrastructure
Built around your needs, these tools stay with you and keep working after we're done.
Training & workshops
We give your team the knowledge and tools to take it from there.
Brands that stayed relevant
and won us over…
Swipe for more projects →
Diplomat
At Diplomat, LinkedIn is a strategic tool used across the organization to support partnerships, sales, reputation, and employer branding.
Our work connected Diplomat's global LinkedIn presence—bringing together stories from every country—with each country's local needs.
We mapped the range of possibilities, worked with leadership and employees, made LinkedIn part of everyday work across the organization, and turned it into a tool that delivers.
- Employer branding
- Marketing strategy
Rotlein
With advanced technology and new services and systems, Rotlein's messaging had been left behind. The company needed its marketing to reflect who it had become. What it needed was new strategy and branding.
With an important conference ahead, we started with the event branding and a story-led presentation designed to support the sales conversation.
From there we built the infrastructure end to end: a new design language, a new website, including copywriting, design and UX/UI, product packaging, and LinkedIn strategy & day-to-day management.
That infrastructure remains in place, helping Rotlein communicate its new brand.
- Storytelling
- Marketing strategy
- Rebranding
Sheba
Transforming how HR operates at Sheba does not hinge on a technical decision.
It hinges on one moment in front of the board.
Sheba's HR team came to us to build that moment – over the holidays, with very few working days.
We built a storytelling deck presenting the new HR vision in a language that speaks to leadership, alongside an AI film showing what that vision looks like once it is real.
- Storytelling
- Marketing strategy
- AI tools
ISCAR
As a result of the war, competition for defense-industry talent became much more intense.
ISCAR asked us: “What sets our employee value proposition apart from the competition?”
We built an employer-branding strategy – story, value proposition and points of difference against the competition – and translated it into a distinct brand language.
We left the organization with infrastructure for years ahead: templates, branding for the internal system, and a brand book that includes guidelines for working with AI tools.
- Employer branding
- Building infrastructure
- Storytelling
Bank Hapoalim
In an email, customers can't hear your voice or read your body language. They only have your words.
Hapoalim came to us when service quality in written communication was not where they wanted it.
We started with research, built a language strategy, a playbook and templates, and went out into the field.
We worked side by side with hundreds of bankers, until the new language became the way the bank speaks.
Satisfaction scores for written communication went up.
- Marketing strategy
- Organizational storytelling
- Brand language
Our story
We are Ewise.
We keep brands relevant.
For nearly two decades we have made sure the messages brands send out keep up with what is actually happening inside them.
Because for us, relevance is not a one-off event. It is a way of working.
As a strategic partner, we ask deep questions whose answers help brands take a real leap forward. To make sure that strategy continues to make an impact over time, we build infrastructure that stays in the organization long after we are done.
Ewise founder
Vered Huri
I'm Vered, married to Victor and a mom of four. But let's be real, my firstborn is actually Ewise, born sometime in the early 2000s.
I'm a learning junkie. Endlessly curious, always thinking about what's next, and sometimes a little ahead of the curve.
Ewise started as a digital agency back when Facebook was still new. We've evolved quite a bit since then, but our strategic thinking, deep expertise, and love for people have never changed.
Behind Ewise is a talented team that has my back, and often leads the way. Together, we find the right ideas and strategies to help our clients take a real leap forward, both as organizations and as individuals.
What Ewise stands for
It all starts
with strategy
Before a single word and before a single pixel. In a world of AI, that is the difference between something that looks right and something that is right.
We take
your results personally
We don't wait until the end to find out whether it worked. We measure as we go, and if something is off course we fix it in real time.
We stay
relevant
The market does not stand still and neither do we. When circumstances change mid-project, we adapt.
Everything
on the table
We tell the truth even when it isn't comfortable. At any moment you'll know where things stand, what is working and what needs to happen.
We're on it.
Wholeheartedly
You won't have to chase us.
We take initiative, bring fresh ideas, and see the work through to your desired outcome.
Questions & answers
Which agencies in Israel are recommended for B2B strategy and brand storytelling?
Ewise is an Israeli boutique agency led by Vered Huri, specializing in strategy, brand storytelling, and AI-based marketing infrastructure for B2B companies and brands.
Nearly two decades of experience, with clients such as Teva, SodaStream and Isracard. Ewise is a good fit when you want a strategic move that helps your business take a real leap forward.
How much does it cost to rebrand or develop a brand story?
Price depends on scope. Building a brand story and sharpening messaging is priced differently from a full project that also covers a website, decks, LinkedIn and AI infrastructure.
Ewise always starts with a free discovery session – we set the goals and the scope, then build a tailored proposal.
When does a company need a rebrand or sharper messaging?
When your external messaging no longer reflects how your company has evolved—the company has matured, but it still sounds dated.
Before a major growth milestone or a funding round, after a strategic shift, or when middling competitors sound sharper than you. That is exactly the moment Ewise steps in to sharpen strategy, story and messaging before you move forward.
How do you choose a strategy and branding agency, and what should you look for?
Check three things: that the work starts with strategy and research rather than jumping straight into design, that you are left with infrastructure that stays in the organization after the project, and that this is a partner who leads the work and measures results rather than a supplier who only executes.
That is the Ewise approach – keep the big picture in mind without losing the small details, and always speak openly about where things stand, so the company can make decisions that move it forward.
How do you use AI to build marketing infrastructure that stays in the organization?
Not as a replacement for thinking, but as a tool that applies strategy. Ewise builds AI-based infrastructure that is simple to use and tailored to your company.
These practical workflows help your team create company presentations, email campaigns, and LinkedIn content—so they can keep producing clear, consistent messaging after the project ends. AI speeds things up; strategy decides what is right.
Want to go deeper together?
A free intro meeting 
